Since 2003, Groundwire has been leveraging media and technology in order to share the love found in Jesus Christ with youth and young adults. By placing well-produced and relevant content on the social media sites where these generations spend so much time, we are able to share authentic hope with many who might not be ready to walk into a church.

Each commercial invites the viewer to have a conversation with “someone who understands”. Twenty-four hours a day, there are volunteer coaches online ready to listen, encourage, and point chatters to Jesus. In 2020 these ad campaigns were seen 216,432,661 times, leading to 116,337 commitments to Christ. We are on track to reach our goal of one million professions of faith in North America by 2022.

In order to maximize our effectiveness, Groundwire uses multiple messaging campaigns or brands to reach more young people with the hope of Christ. We currently operate ad campaigns as Jesus Cares, When Life Hurts, Beautiful Mess, and in Spanish aJesusleimporta.com. You can go to http://www.groundwire.net for more info.