Manage, develop and expand business relationships with existing and potential national clients to meet sales objectives. Manage the sale of products through distribution in a specified major geographic area. Develop and implement strategies to grow business. Coordinate plans and strategies with Distribution and Direct selling channels to fully penetrate national account chains. Recommend the selection of dealers or other distributor outlets and warehousing or other distribution facilities. Maintain relationships with distributors.
Develop and expand national accounts and sales growth for DayMark distribution and end users for the region assigned, at a rate of profit margin consistent with the strategic business plan.
Make significant contributions to the strategic business plan for national accounts, providing input such as: relevant market information, sales and marketing strategies, vision and goals.
Contact and secure major new business and maintain existing business through:
Corporate level contacts both in person and by phone.
Represent the Company at tradeshows.
Other sales contacts of existing and potential customers on a regular basis by phone and/ or in writing.
Achieve targeted sales growth for DayMark national accounts at a profit margin. consistent with the strategic business plan.
Secure and maintain relationships with key distributors.
Develop and present a national account plan to the National Sales Manager to include:
current trends of competitors
application of products in various markets
suggested marketing programs
account and product mix forecasting
Keep the Director of Sales and the National Sales Manager informed of all significant national account progress. Work closely with channel managers to facilitate meeting national account needs to semi- and fully-penetrated national account chains.
Provide current market information such as current trends, techniques, competition benchmarking, application of products in various markets, suggested marketing programs, etc. to the National Sales Manager, on a regular basis.
Execute sales programs in accordance with company policies.
Any other projects or responsibilities assigned by National Sales Manager/ Sr. NAM
Knowledge, Skills and Abilities:
Proven sales ability with high-level corporate contacts.
Proven ability to manage major accounts and sales representatives.
Entrepreneurial attitude, leadership ability and ability to be a team player on all levels
Proven sales ability with high-level corporate contacts and proven track record of growing distributor accounts.
Ability to comprehend and make valid contribution to developing a business plan, including sales and marketing strategies.
Ability to develop and accomplish sales and budget forecasts.
Ability to travel independently on a frequent basis.
Excellent oral and written communication skills.
Proven skills in training and presentation to resellers.
Training and Experience:
Bachelor’s degree in sales or marketing.
3-5 years selling experience, in food service related markets.